American Majority

American Majority is a 501(c)(3) right-wing nonprofit political training group established in January, 2008 that "trains and equips a national network of leadership committed to individual freedom through limited government and the free market." Its goal is to train budding Tea Party candidates to run for school board, city council or state senate seats in local areas around the U.S., with the hopes that they will eventually run for Congress. The group's strategy is to raise up a "national farm team of conservative leaders." Ned Ryun, one of the group's founders, says "Today’s county commissioner, tomorrow’s congressman. You’ve got to feed the system." Founders, Drew and Ned Ryun are the sons of former Kansas Republican Representative Jim Ryun, who served in the House of Representatives for 10 years. Drew Ryun was a deputy director at the Republican National Committee, and Ned was a writer in the George W. Bush White House.

American Majority "is sponsoring an investigative non-profit that launched this year in Wisconsin called Media Trackers, which has gotten considerable in-state pick-up on quick-hit videos and pieces aimed at what it says are errors, hypocrisy or offensive behavior by labor unions and their Democratic allies."

Personnel and their activities
Eric O’Keefe, who helps lead American Majority, has been a Koch aide and conservative operative who attends and also helps lead Koch strategy meetings.

Austin James, another American Majority official, was filmed teaching Tea Party members to spam Amazon.com profiles of liberal books with negative comments, while admitting he did not read any of the books that he commented on. A YouTube clip shows Austin James of American Majority training tea party activists on guerrilla internet tactics to "control the online dialogue." The footage was shot at the 2009 American Liberty Tour, run by libertarian groups tied to real-estate mogul and Koch associate Howie Rich. The clip is taken from a section of the film showing how libertarian/free-market groups are recruiting tea party protesters to become activists for their cause.

Regional personnel also include Matt Batzel (who opened the Wisconsin office) and Brett Farley (of the Oklahoma office), who ran an activist training session in New Richmond, Wisconsin on April 9, 2011, hosted by Annette Olson of Uninfringed Liberty and Women United for Liberty. "Batzel said the demand for American Majority’s training has grown tremendously since the civil unrest began in Madison.... Saturday’s training session in New Richmond was the first of seven 'Instant Activism' seminars planned across the state in April" and May 2011.

Goals and activities
The American Majority states that its goal is to "build a national network of leaders and grassroots advocates who aspire to increase freedom for individuals and freedom in the marketplace." Its headquarters are in Purcellville, Virginia, and the organization has state affiliates in Arkansas, Kansas, Louisiana, Minnesota, Oklahoma, Texas and Wisconsin (their newest) and plans to open more offices in 2011.

American Majority is involved in organizing protest and the health care "Recess Rallies" occurring in August 2009 in House districts. They also participate in Tea Party rallies, such as an April 15, 2011 rally in Tampa at which "Ken Mayo of American Majority encouraged the crowd to get involved in local elections and stop in-party fighting before the 2012 Republican presidential primary."

Kenneth P. Vogel of Politico.com credited the organization with providing "deep-pocketed backing" of groups involved in the Wisconsin Supreme Court race in 2011, and grouped them with the Tea Party Express.

American Majority works with Michelle Malkin, RedState.com, American Liberty Alliance, Smart Girl Politics, Americans for Limited Government, FreedomWorks, the Sam Adams Alliance and other groups to organize opposition to health care reform.

Funding
According to a 2010 article in AlterNet, and Ned Ryun himself, over 75% of the funding for American Majority comes from the Sam Adams Alliance. In 2008, the year in which American Majority was founded, 88% of the alliance’s money came from a single donation of $3.7 million.

http://www.michiganlp.org/

Activism
The American Majority organization encourages followers to:
 * Run for local office
 * Be an activist
 * Support freedom
 * They say "use these phrases to spread the word onTwitter"

Examples of their political training programs

 * Candidate training, "If you are looking to move beyond protests and rallies"
 * Activist training, learn to organize and communicate
 * Patriot 2.0 Webinars, learn to use the web, for novices or experts
 * Campus Majority, learn to organize students

In April 2011, the Wisconsin planned "seven 'Instant Activism' seminars... across the state," the first taking place in New Richmond, Wisconsin on April 9, 2011, attended by State Rep. Dean Knudson (R-Hudson) as well as local American Majority personnel and representatives of other local conservative activist groups. American Majority's Matt Batzel explained, "We do the training in a non-partisan way.... We want to help organizations achieve their political goals. The training sessions have been very well received.”

Brett Farley, executive director of the Oklahoma office, said with regard to the 2011 local Tulsa election, "We intend to play a role in the Tulsa election.... I don't think there's going to be anything like this again in our lifetimes." The Oklahoma affiliate claims to have "trained more than 125 candidates last year, including state Sen. Josh Brecheen, R-Olney, and state schools Superintendent Janet Barresi."

Shaping online content and discussions
According to George Monbiot, in the film (Astro)Turf Wars, Taki Oldham secretly recorded a training session organized by American Majority. The trainer, Austin James, was instructing Tea Party members on how to “manipulate the medium” of the Internet: “Here’s what I do. I get on Amazon; I type in “Liberal Books”. I go through and I say “one star, one star, one star”. The flipside is you go to a conservative/ libertarian whatever, go to their products and give them five stars. … This is where your kids get information: Rotten Tomatoes, Flixster. These are places where you can rate movies. So when you type in “Movies on Healthcare”, I don’t want Michael Moore’s to come up, so I always give it bad ratings. I spend about 30 minutes a day, just click, click, click, click. … If there’s a place to comment, a place to rate, a place to share information, you have to do it. That’s how you control the online dialogue and give our ideas a fighting chance.”

Mobile application to identify voter fraud
They have created an application for use on a cell phone to identify voter fraud at polling places. They "created the nation's first mobile application to help identify, report and track suspected incidents of voter fraud and intimidation. This free, cutting edge system will enable voters to take action to help defend their right to vote."

Personnel

 * Ned Ryun, President
 * Matt Robbins, National Executive Director
 * Jaoni Wood, Director of Administration
 * Douglas Price, Director of Operations
 * Allison James, Director of Public Relations
 * Austin James, Director of New Media Strategy
 * Kasey Ginsberg, Program Coordinator
 * Sarah Mehrens, Director of Finance and Human Resources

Contact details
P.O. Box 87 Purcellville, Virginia 20134 Phone: 540-338-1251 Fax: 540-338-2326 Email: info AT americanmajority.org Website: http://americanmajority.org

Related SourceWatch articles

 * Sam Adams Alliance
 * Media Trackers
 * Ned Ryun
 * Drew Ryun

External resources

 * "American Majority offers activist training in at Austin Library on Saturday", A Bluestem Prairie, January 07, 2009.
 * "OTR on the Record with Ned Ryun", The Missouri Record, September 21, 2009.